Boutique Hotel Booking System
Client
Harbor View Inn
Industry
Hospitality
Location
Santa Barbara, CA
Project Duration
5 months
Services Provided
The Challenge
Harbor View Inn was struggling with seasonal fluctuations and inefficient pricing strategies. Their outdated booking system provided no insights into optimal pricing, and their website was failing to convert visitors into guests.
Our Solution
We developed an AI-powered dynamic pricing system that adjusts room rates based on demand, competitor pricing, and historical data. We also redesigned their website with a focus on conversion optimization and implemented a personalized recommendation engine for upselling services.
The Results
- 30% increase in direct bookings
- 22% higher average booking value
- 18% improvement in occupancy rates during off-peak seasons
- 42% increase in add-on services purchased during booking
Project Gallery
Blueprint Dynamics helped us compete with the big hotel chains by giving us access to the same sophisticated AI tools they use. Our revenue has increased significantly, and guests appreciate the personalized experience we can now offer.
Elena Rodriguez
General Manager, Harbor View Inn
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